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SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding...
Today is the day that Google unleashes its Mobile-friendly search algorithm. From today, mobile results will begin to exclusively display search results that include sites which are classified as ‘Mobile friendly’ – however a full rollout which could take a number of weeks, means that we...